To be the ‘acknowledged world leader in kiwifruit’ and the retail category leader in kiwifruit.
To be the retail category leader in kiwifruit, ZESPRI provides unrivalled excellence in:
- brand-based consumer focus
- customer relationships and innovation
- cost-effective sourcing of superior fruit globally.
ZESPRI aims to create a worldwide, year round supply of kiwifruit. We don’t want ZESPRI® Kiwifruit to be something people only see on supermarket shelves for a few months each year. To do this, we’ve formed partnerships with experienced growers around the world.
The environment is of huge importance to ZESPRI; we guarantee that ZESPRI® Kiwifruit is grown in a way that has little impact on the environment.
How? We strive to use best practices in all of our processes and we are dedicated to being a sustainable business and market leader.
Above all, ZESPRI’s focus is to satisfy our consumers by offering them the world’s most delicious, nutritious and safest kiwifruit.