Kiwifruit: the natural way to keep kids healthy during cold & flu season

Kiwifruit: the natural way to keep kids healthy during cold & flu season

  • Vitamin C

With Christmas around the corner, this is the time of year when children are most susceptible to catching winter colds and flu. Now is the time to start thinking about supporting your child's immune system the natural way – with plenty of fruits and vegetables high in vitamin C and antioxidants!

Vitamin C and your child's immune system

The immune system is what the body uses as its natural defence mechanism against infectious organisms and other foreign invaders. A great way to support and strengthen your child’s immune system is to give them foods rich in vitamin C – this is because vitamin C plays an important role in keeping immune cells healthy, which help fight against infection.1

As well as helping prevent colds in the first place, scientists have proven that vitamin C can also reduce the severity and duration of symptoms in people who have caught the common cold!

Help fight winter colds and flu with Zespri SunGold kiwifruit!

It is important to know that vitamin C cannot be stored in the body, which is why children need to eat vitamin C-rich foods on a daily basis. The recommended daily requirement of vitamin C varies by age – 1 to 3 year-old children need about 20 mg/day, while children aged 15–17 years need about 90 mg/day.2

Luckily, it is easy to make sure that your children get their required vitamin C with Zespri SunGold kiwifruit. Just one Zespri SunGold kiwifruit contains 152 mg of Vitamin C – providing your little one with their daily requirement!

Did you know?

Zespri kiwifruit is jam-packed with other vitamins, minerals and antioxidants, making it one of the healthiest fruits available!


  1. National Institutes of Health. Vitamin C. Available at: (accessed 4 October 2016)
  2. European Food Safety Authority. Scientific Opinion on Dietary Reference Values for vitamin C. EFSA Journal 2013;11:3418